Case Studies

Nik Software offers an enormous variety of professional grade filter plug-ins for digital photo retouching, enhancement, and special effects. Being in the realm of fine art, the names and descriptions of many of these filters are abstract so as to convey a general feeling. They therefore required a localization partner that could not only understand and accurately translate advanced digital imaging terminology, but also had the creativity to successfully communicate such abstract concepts to profes- sional photographers from Asia to Latin America. Aside from the technical hurdles, this was...
Motorola developed a model for a new predictive text input system to be offered on Motorola's handsets, and successfully adapted it for several common languages. They sought Scribe Consulting's assistance in expanding that model into more exotic languages—Arabic, Hindi, Greek, Hebrew, and Thai—for which they lacked in-house expertise. This required a partner that not only had the knowledge of the broad range of linguistic and engineering technologies involved, but was also creative and flexible enough to design an elegant and effective system. In addition, all of this complex...
Because most hotels draw their business from within a 250 mile radius of their property, many of Marriott’s individual hotels in local regions were requesting to offer their properties in the local language via the Internet. Marriott was interested in targeting these specific local markets, but wanted to find the best way to create localized sites and still maintain consistency in their branding and marketing. Therefore, they decided to localize these sites from a corporate level.
KPMG is a truly global company, and many national and multinational organizations around the world rely upon their member firms for sound accounting services and financial advice. It is therefore imperative that their international communications be translated with only the highest standards of accuracy and clarity. So KPMG turned to Scribe Consulting when negotiating the alignment of accounting processes and standards with members in Japan. solutions
As a growing franchise, Krispy Kreme is constantly updating training manuals, videos, computer-based training modules and web content which is then translated into several Asian and European languages. These frequent version updates make leveraging an absolute necessity in order to keep localization costs down. Another critical challenge for Krispy Kreme is maintaining their branding across international markets. These branding issues are very delicate because they use client-specific terminology which differentiates them from competitors in their market. Krispy Kreme also faces a...
In order to better leverage their innovative technology and enhance the security of the United States and its allies, General Dynamics OTS wanted to localize the operations and maintenance manual of one of their systems so that it could be employed to the benefit of coalition operations. Scribe Consulting's assistance was sought as a localization partner who could produce a high quality translation within the constraints of the laws of the US regarding the export of security systems, which require that only legal residents of the US may be involved in the process. Furthermore...
In order to continue their mission of providing average consumers around the world the tools to easily create and share high quality digital video, DivX, Inc. intended to localize their website and software products into German, French, and Japanese. The primary challenge for Scribe Consulting was not only to ensure that the innovative technical aspects of DivX technology were accurately translated, but also to effectively communicate those concepts to users in foreign countries.
Anthony Robbins & Associates is a professional consulting and training firm that has been hand picked and personally trained by Tony Robbins in the same strategies and models that Tony is paid millions of dollars for. They are experts in the psychology of peak performance and personal and professional turnaround - an identity they have established through their consistent ability to reach people and help them create measurable results. They have consulted with thousands... from independent sales reps to Fortune 500 companies.

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