SMART Technologies

BACKGROUND
SMART Technologies Inc. is both the industry pioneer and market-segment leader in easy-to-use interactive whiteboards and other group collaboration tools. Using SMART products, groups can access and share the information they need to meet, teach, train and present regardless of distance. SMART products include the family of award-winning SMART Board interactive whiteboards, interactive pen displays, interactive digital signage, wireless slates and software.
CHALLENGES
SMART’s innovative products are in high demand in every corner of the globe, and SMART is dedicated to meeting this demand by thoroughly localizing all of their products, training materials, and online content. This requires a localization provider that can draw on experienced resources from a wide variety of markets. In addition, SMART’s commitment to making their products easy to use without specific technical skills has necessitated that they develop specialized proprietary file formats and authoring tools. Therefore SMART’s localization partner must also have the ability to work closely with SMART personnel to develop tools and methods for localizing these non- standard materials.
SOLUTIONS
Scribe Consulting maintains a vast network of localization professionals, enabling them to quickly assemble a dedicated project team capable of meeting a client’s needs in virtually any industry or market. And Scribe Consulting’s experienced project managers, engineers, and linguists have the knowledge and technical skills to adapt their state of the art localization technology to any format or platform.
RESULTS
Scribe Consulting has worked closely with developers at SMART Technologies to produce a set of localization tools and processes for effectively handling SMART’s proprietary formats. This has led to a strong working relationship between the two companies based on mutual trust. With that architecture in place, Scribe Consulting continues to provide SMART with high quality and cost-effective localization of its materials in over thirty target languages. This enables SMART to continue to expand their global market penetration by selling their products to private and public sector organizations all over the world.
“Scribe Consulting’s experienced project managers, engineers, and linguists have the knowledge and technical skills to adapt their state of the art localization technology to any format or platform.”